{"id":88845,"date":"2022-02-09T10:26:21","date_gmt":"2022-02-09T10:26:21","guid":{"rendered":"https:\/\/test10.co.za\/C\/?p=88845"},"modified":"2022-02-09T10:26:21","modified_gmt":"2022-02-09T10:26:21","slug":"weltevrede-wine-estate-takes-visitor-experiences-to-the-next-level","status":"publish","type":"post","link":"https:\/\/test10.co.za\/C\/weltevrede-wine-estate-takes-visitor-experiences-to-the-next-level\/","title":{"rendered":"Weltevrede Wine Estate Takes Visitor Experiences to the Next Level"},"content":{"rendered":"

The Breede River Valley\u2019s pioneering Weltevrede Wine Estate has taken a major step in its evolution following the extensive re-development of the farm\u2019s visitor experiences. Already well-known to wine-lovers from around the world, the visitor centre now provides deeper context of the farm\u2019s place in history while highlighting a heritage of winemaking excellence.\"\"<\/p>\n

Transformation on Several Fronts<\/h4>\n

Changes at Weltevrede incorporate a luxuriously appointed, double-volume reception hall; refreshed and expanded underground exhibition and wine tasting rooms; and an expansive, landscaped rose-and-vine garden. Weltevrede\u2019s second tasting room (Cape Wine Crafters) portfolio has also opened to the public. Also to be opened in coming months is a new restaurant and non-alcoholic social beverage lounge.<\/p>\n

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Showcasing Chardonnay and Cap Classique<\/h4>\n

New visitor tours give individual expression to the dual pillars on which Weltevrede\u2019s reputation now rests: Chardonnay, which has thrived here thanks to a regional concentration of limestone soils and Cap Classique. The changes flow from a focused strategy that can only begin and end with wine.<\/p>\n

“My vision for the wines of Weltevrede is to be a pure expression of terroir in which it is rooted,\u201d says Philip Jonker, fourth generation winemaker-proprietor. \u201cOur wines should have personality dictated by the soil. It should have a sense of place.”<\/p><\/blockquote>\n

\"Weltevrede<\/p>\n

A glimpse of this special 100ha estate on the outskirts of Bonnievale was first offered to visitors in the 1970s by Philip\u2019s father, Lourens, who had recently taken over from his father. While the Jonker Family has been farming since 1912, the first wines were made under the Weltevrede label in the 1940s, it was Lourens who first opened a tasting room on the farm. He was first in the region to do so.<\/p>\n

Immersive Wine Tours<\/h4>\n

Years later, when production switched to modern methods, old concrete wine tanks were re-purposed as a rustic, candlelit tasting room. The experience quickly became a hallmark reflecting Weltevrede\u2019s special blend of poetic art and scientific rigor. It was essential this be retained when change came.<\/p>\n

Now, the reception hall serves as the departure point for the tours. Visitors are guided through the underground network. Candles and muted lighting retain the hallowed ambience.<\/p>\n

Each immersive underground tour takes two hours to complete and includes wine tasting.<\/p>\n

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Create Cap Classique includes a unique interactive experience where visitors can disgorge, dosage, cork, foil and label their own Cap Classique bottle.<\/p><\/blockquote>\n

Affirming Core Values<\/h4>\n

More subtle but no less important changes that affirm Weltevrede\u2019s core values have also been instituted. Among them, the addition to the label of every bottle of Weltevrede Chardonnay of the names of workers who helped make it a reality.<\/p>\n

Architectural features such as the egg-shaped entrance to reception and subterranean rooms speak of varied themes related to care, fertility, and innovation. Old vines preserved since the days of Weltevrede\u2019s founders have been replanted on pedestals alongside the rose garden to reflect heritage. There are many more that await.<\/p>\n

Book your Experiences<\/strong><\/p>\n